PR Rainmaker
Three Simple Rules
for Using the News Media
to Attract Customers and Clients
by
Book Cover & Preview Text
Formats
Softcover
$16.95
Softcover
$16.95
Book Details
Language :
English
Publication Date :
9/10/2002
Format :
Softcover
Dimensions :
6x9
Page Count :
166
ISBN :
9780595243990
About the Book
Who should become a PR Rainmaker? You should. But only if you want to create the kind of high-impact publicity for your company that will attract more clients and customers—and thus increase your revenues.
By following the PR Rainmaker’s Three Simple Rules, you will master the power to persuade the news media to work for you. By applying the PR Rainmaker’s time-tested techniques, you will:· Get attention.
· Build credibility.
· Enhance reputation.
· Pull in more prospects.
· Add clients and customers.
· Make more money. Start today. Read this book.
About the Author
Rusty Cawley spent more than two decades in the news media as a reporter, editor and publisher. Today, he serves as the director of media relations for one of the largest independent public relations agencies in Dallas.
Cawley advises a wide range of clients on the proper and successful use of PR Rainmaking techniques. He also teaches these techniques to executives, professionals and entrepreneurs through his speeches, seminars, workshops and his Web site, www.PRrainmaker.com.