Secrets of an Ad Pro
A money-making guide to creating great advertising and living the good life…without selling your soul
by
Book Details
Language :
English
Publication Date :
9/7/2001
Format :
Softcover
Dimensions :
6x9
Page Count :
124
ISBN :
9780595194193
About the Book
This real-world, money-making guide for anyone in or considering ad biz should also be required reading for anybody who depends upon advertising for success in business. With more than 35 years in big-time agencies and small, Scott pulls no punches. His behind-the-scenes stories as a creative director at DMB serving Cadillac (during its glory days), Kirch, Bendix and other big-name accounts are entertaining and instructive. It's the kind of book, you'll want to read a couple of times and keep close by for reference…or reread after a particularly tough day at the office.
About the Author
I have it within the manuscript.