How to Sell YOU...and Your Product, Service, or Idea
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The secret ingredient in selling is YOU! You often hear two things in life are certain: death and taxes. What happens between birth and death is a result of our choices. The choices we make shape our future. The choices YOU make in the process of selling your product, service, or idea shape the result. The results yield a win or the results yield a loss. Make the right choice and learn how to Sell YOU and Your Product, Service or Idea. Gain critical insights into the first step of the selling process, Step #1: Start with YOU. Learn how to get to know your customer, their environment, their challenges, their threats, their strengths as well as short and long term objectives through Step #2: Engage in Dialogue. Be prepared to Engage in Dialogue to identify information about the customer. It is critical that you accurately identify what the customer needs. That’s Step #3: Understand the Customer’s Needs. Once the customer is qualified and needs are verified, transition to the next Step #4: Position Your Solution. When you have effectively executed Steps 1-4, the Close, Step # 5 is automatic. Whether selling commercially to a client or personally to a friend or family member, make the right choice and Start with YOU...that's the cue!
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About the Book
"This highly readable, compelling, practical book brillantly empowers the reader with simple secret steps explaining how to successfully sell 'YOU...Your Product, Service, or Idea'. Whether a layman or expert in the art of salesmanship, your life will never be the same----this is a priceless gift for everyone who desires success in life. "
Dr. Tolulope O. Filani, Chair, Department of Visual and Performing Arts, South Carolina State University.
"This author has a unique perspective and arguably continued success in the Corporate world and the Small Business arena. She is an experienced Entrepreneur. Whether by social media or face-to-face dialogue, Gloria Wadsworth takes us along her journey to each and every goal she set and met in her career."
Marilyn D. Johnson, Vice President, Market Development, IBM Corporation
"In 'How to Sell YOU and Your Product or Service', Gloria Wadsworth provides an energized formula for any individual looking to advance a relationship, gain agreement, or win the business. In today's knowledge-based environment, Wadsworth approaches selling with a repository or resources to empower you with strategies and tactics to successful selling. The secret is...It all starts with YOU!"
Michael Levin, Seven-Time Best Selling Author and Radio Host
About the Author
Gloria Wadsworth is a Motivational Speaker and Trainer. She is the CEO/President of Speaking Essentials INC. With a strong background in Organizational Management Development, Gloria partners with businesses and individuals to deliver strategic team and individual-performance building projects to assist them in achieving their goals and objectives.
Gloria has 30 years of business experience with Fortune 100 Companies like IBM, Pitney Bowes, and American Express. She is a University of Phoenix Faculty Member and Adjunct Faculty Member at National University. Gloria is a Certified Trainer of DiSC®, a behavioral assessment to help individuals better understand themselves and others. In 1992 she was Area Sales Representative of the Year for Pitney Bowes Corporation.
She has a Masters of Arts in Organizational Management from the University of Phoenix and a Bachelors of Science in Business Administration from the University of South Carolina.
Gloria is a member of Faithful Central Bible Church (FCBC) in Los Angeles where she serves on the Deaconess Ministry and is a Teacher in the Champions in Training program at FCBC.
Growing up in a Christian culture, Gloria developed a very strong and personal relationship with God. From this relationship she has learned that no matter what happens in life these two things are infinite and eternal: God’s love for her, and her love for God.